Software Services

In this article, we’ll cut through the noise to help you find the best influencer marketing tool for your specific needs. Say you have a product ready to launch and need to find influencers to generate buzz. Or perhaps you’ve already identified a creator you'd like to collaborate with and need a way to manage […]

Learn the simple process this business owner uses to create YouTube videos that get views and drive customers back to her website. When you look at my YouTube channel today, you might think I’ve had this thing figured out from the get-go. With over 13,700 subscribers, a new video every two weeks, and YouTube driving

A deep dive into the differences between Buffer and Hootsuite, including pricing, features, and who each social media tool might be the best fit for. If you’re on the hunt for a social media management tool, chances are that Buffer and Hootsuite are some of the first names that pop up — with good reason.

We walk through 8 ideas for Instagram monetization in this detailed article. In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford (@packslight), who made $2,000 for six Instagram posts in the same year. It wasn’t a viable path for most creators — and there weren’t many

Hypothesis-Driven Growth: How to Turn Data into Revenue written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch   In this episode of the Duct Tape Marketing Podcast, I interviewed Doug Davidoff, the founder and CEO of Lift Enablement and the author of The Revenue Acceleration Framework.

In this article, I share what you need to know about TikTok’s Creator Search Insights tool and some ideas for making the most of this feature. If you’ve ever been stumped for ideas on what to post on TikTok, you’re not alone. Our own audience at Buffer often tells us that ideas are a major

Instead of staying in stealth while you develop a product, this founder advocates for building a following ASAP. Learn the tools that helped his company grow before launching. I have been baking sourdough bread for a bunch of years and when the pandemic hit, I was one of those people who was getting calls for

A three-step guide to building your personal brand on LinkedIn, featuring some advice from my own journey and other experts. If you’re looking to grow your career, make connections with people in your industry, and build a personal brand as a professional, you should be on LinkedIn.  To get a little more, well, personal, nothing

As a professional, there’s no better way to future-proof your career than by building your personal brand on LinkedIn. Establishing yourself as a thought leader and cultivating an engaged audience on the platform can help you generate new customers, land exciting job opportunities, and even secure paid side projects as a B2B (or B2C) creator.

Without a solid distribution strategy, even the best creative can get lost in this vast universe of content. Here’s everything you need to know about building yours. When I launched my kids’ spa party bus, Luxe Gather, in 2022, it felt especially challenging given my business is fairly niche and a new concept to many.